Exchange Experience

Header Image for MoneyGram Interactive Case Study
Graphic Design

Exchange Experience

As a hub for expat employment, UAE harbors several money transfer service brands. MoneyGram launched their Instant Money Transfer service through ATMs to get an edge over the competition. What was the best way to convey this to their target audience in a creative manner? 

Time plays a crucial role in money transfer services. Keeping this in mind, we connected with the audience by designing online banners with real-time clocks. And as per the time of the day, the banner displayed relevant benefits of the Instant Money Transfer service. Punch spread this idea into a wholesome online promotion campaign with e-mailers, banners and a microsite. As a result, with innovation and user-friendly design we helped MoneyGram promote their service better.

Client: 
MoneyGram
Launch: 
2011
Services: 
Interactive
Microsite
Email Newsletter
Web Banners
MoneyGram Interactive Case Study: Microsite and MoneyGram Cards Image
MoneyGram Interactive Case Study: Arabic Microsite Image
MoneyGram Interactive Case Study: Arabic Microsite Image
MoneyGram Interactive Case Study: Web Banners

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