So Much More.

Image of a baby for Johnson's So Much More Packaging Design Case Study
Point of Sale

So Much More.

Great brands become an essential part of our lives. The Johnson’s So Much More vision for its baby products did this by embracing the parent-baby bath time ritual and making it as their own. 

As a part of this campaign, Punch helped them design a multi-product pack that is specifically used for bath time to enhance the complete experience. This combination of products helps parents reap much more out of the ritual by creating a stronger bond with their child. The pack was also equipped with parenting knowledge about skin-to-skin touch, sensory stimulation and healthy baby development. Simply said, an everyday moment with insight and design was made into So Much More.

Client: 
Johnson's Baby
Launch: 
2015
Services: 
Key Visual
Packaging
Graphic Design
Johnson's Baby So Much More project Package Design Image
Johnson's Baby So Much More Key Visual
Johnson's Baby So Much More project Package Design Image
Johnson's Baby So Much More Ritual Icon Design
Johnson's Baby So Much More Product Range Image: Happy Bath Times

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